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A shop vendor in Mbah Maridjan's home town reaches for "Kuku Bima", a sports drink made from seahorses. As Mbah Maridjan's fabled stand-off with authorities gained national acclaim in 2006, manufacturers of Kuku Bima secured a contract with the volcano wizard for product endorsements. The deal that paid Rp80,000,000 (about US$9000) vastly overshadowed Maridjan's monthly salary of Rp8,000 (less than a dollar) to keep Mount Merapi in check. A portion of the endorsement proceeds were immediately turned over to each head of household in Maridjan's village. As an aside, when climbing Merapi, Maridjan did not take up this journalist's offer for a Kuku Bima energy drink.